FindKidTherapy verifies every provider's National Provider Identifier (NPI) against the federal CMS NPPES registry, confirms active state licensure with the relevant state professional board, and checks association membership with the appropriate credentialing body (ASHA, AOTA, APTA, or BACB). Credentials are re-verified every 6 months. Last verification date is shown on each provider profile. We accept zero paid placement that alters search ranking. Corrections are processed within 2 business days.
| Step | What we verify | Source | Re-verification cadence |
|---|---|---|---|
| 1 | National Provider Identifier (NPI) registration is active | CMS NPPES Registry (federal) | Every 6 months |
| 2 | State license is active and unexpired | State professional licensure board | Every 6 months |
| 3 | Association membership is current | ASHA, AOTA, APTA, or BACB | Every 6 months |
| 4 | Practice address and contact info match official records | Cross-reference state board + NPPES | Every 6 months or on provider update |
Approximately 67 percent of our 194,000+ provider records have full credentials data sourced from CMS NPPES at the time of initial listing. The remaining 33 percent are listings where NPI is verified but a specific specialty credential string is not available; these fall back to the primary specialty code from the federal taxonomy. 100 percent of base verification data is sourced from federal CMS NPPES and state professional licensure boards. 0 percent of search ranking is influenced by paid factors.
Self-reported credentials on directory websites are unreliable. The federal CMS NPPES registry, state licensure boards, and professional association directories (ASHA, AOTA, APTA, BACB) are the only sources of truth for clinical credentials in pediatric therapy. We pull from these federal and state sources directly so that our directory reflects what a parent would find if they checked the credentials themselves.
Every provider profile on FindKidTherapy includes "Verify credentials independently" links to:
This is independently verifiable authority. A directory that lets parents cross-check every credential is categorically different from one that self-asserts credentials.
Specialty content pages (Speech Therapy, Occupational Therapy, Physical Therapy, Applied Behavior Analysis) are reviewed by named, currently-licensed clinicians in each specialty. Each page displays:
Clinical reviewers are independent of FindKidTherapy's commercial operations. They are not provided with traffic, ranking, or placement incentives. Their role is to ensure the educational content on our specialty pages reflects current standards of care from their professional association.
📋 Clinical reviewers are listed individually on each specialty content page.
FindKidTherapy operates a free-for-families directory. Providers may claim and enhance their listing at no cost. Verified provider data comes from CMS NPPES and state licensure boards whether or not the listing is claimed. We do not accept paid placement that alters search ranking or specialty filtering. Any future paid feature tier would be clearly labeled and would not affect base directory accuracy or completeness.
Specifically: we do NOT offer pay-to-rank, pay-for-priority, pay-to-hide-competitors, or pay-to-suppress-reviews features. We do NOT remove verified competitor providers from search results in exchange for payment. Any provider can be listed and verified at $0 cost from the moment their NPI registers with CMS. Families pay $0 to use the directory. Providers pay $0 to claim and update their listing.
Default search ranking on city and specialty pages is determined by a combined relevance score:
No paid factor influences ranking. Users can re-sort by alphabetical order, distance, telehealth availability, or insurance accepted. The sort method is shown on the search results page so parents can confirm what ordering they are seeing.
Email corrections@findkidtherapy.com with:
We respond within 2 business days. Substantive corrections (a practice has closed, a license has lapsed, a provider has moved, a specialty change) take precedence over minor edits and are reflected within 24 hours of confirmation. Over 95 percent of corrections close within the 2-business-day window. Providers can also claim their listing directly to update their own information at no cost.
FindKidTherapy is a provider directory, not a clinical service. If your child is experiencing a medical or behavioral health emergency:
For non-emergency clinical questions about pediatric therapy, contact the provider directly through their listing or speak with your child's pediatrician.
For corrections, editorial questions, or directory feedback: corrections@findkidtherapy.com
How does FindKidTherapy verify provider credentials?
We cross-check every provider's National Provider Identifier (NPI) against the federal CMS NPPES registry, confirm active state licensure with the relevant state professional board, and verify association membership with the appropriate credentialing body (ASHA for speech-language pathologists, AOTA for occupational therapists, APTA for physical therapists, BACB for behavior analysts). Credentials are re-verified every 6 months and the last verification date is shown on each provider profile.
Does FindKidTherapy accept paid listings or sponsored placements?
FindKidTherapy operates a free-for-families directory. Providers may claim and enhance their listing at no cost. Verified provider data comes from CMS NPPES and state licensure boards regardless of whether the listing is claimed. We do not accept paid placement that alters search ranking or specialty filtering.
What if I find incorrect information on a provider's profile?
Email corrections@findkidtherapy.com with the provider's name, the field that needs correcting, and (where possible) a citation source. We respond within 2 business days. Substantive corrections take precedence and are reflected within 24 hours of confirmation.
How are providers ranked in city and specialty search results?
Default ranking is by combined relevance: city proximity, specialty match, credential verification status, and listing completeness. No paid factor influences ranking. Users can re-sort by alphabetical order, distance, or telehealth availability.
Who reviews FindKidTherapy's clinical content?
Specialty content pages are reviewed by named, currently-licensed clinicians in that specialty. Each page displays the reviewer's name, credentials, license number where publicly usable, and most recent review date. Review cadence is every 6 months.